Privacy policy

This policy explains what Silverline Brands LLC (“we”) collects when you use AnswerList at answerlist.io, what we do with it, whom we share it with, and the choices you have. AnswerList is made for businesses in the United States; if you use it from elsewhere, the same rules and the same choices apply to you. Questions: [email protected].

What we collect

• Account: name or company, email address, a hashed password, the workspace you belong to, plan and credit balance. Needed to run your account.
• Brand data you enter: domains, brand facts, competitors, prompts, notes, and optionally WordPress credentials (stored encrypted). Needed to provide the service.
• Collected answers: the text AI assistants return to your prompts, their citations and our analysis of them. These are about brands and products, not about you, but they may occasionally contain names of public persons.
• Outreach data: when you ask us to find a contact on a website we already cite, we read that site's public pages for a generic contact address or contact page and store what we find with the prospect. You decide whether to write to them.
• Free report: the domain you asked about, your email address, and the IP address of the request (kept for 90 days to prevent abuse).
• Payments: handled by Stripe. We store your Stripe customer and subscription ids and the ledger of credits; we never see card numbers.
• Email: we send transactional email (welcome, scan finished, credits low, weekly summary, one follow-up after a free report) through Resend. You can turn the weekly summary off per brand.
• Website usage: which pages are visited, in what order, from which country and device, which links and buttons are used, and whether a visit leads to a free report, a sign-up, a trial or a subscription. Collected with the analytics and advertising tags described below.
• Technical logs: server logs with IP address, time and requested page, kept for up to 30 days for security.

We use this data to provide and bill the service, to answer your requests, to keep the service secure, to understand how the website is used so we can improve it, and to advertise AnswerList and measure whether that advertising works. We do not sell personal information for money.

Cookies, analytics and advertising tags

We use one session cookie to keep you signed in and one browser setting to remember your light or dark theme. Beyond that, two kinds of third-party tags run on the website by default:

• Analytics: Google Analytics 4, provided by Google LLC. It sets cookies (_ga and _ga_*, kept for up to two years) that give your browser a random id, so that visits from the same browser can be told apart from new ones. Google receives the pages you view, the events above, a shortened IP address that is discarded after the location lookup, and your browser and device type. We do not send your name, email address or anything you type. Analytics data is kept for 14 months.
• Advertising: the pixels and tags of the advertising platforms we advertise on, listed in the table below. When a platform's tag is active it sets its own cookies or identifiers on your browser and receives the pages you view and the events above (free report requested, account created, trial started, plan purchased), together with your IP address and browser details, and, if you are logged in to that platform, it can connect the visit to your account there. The platforms use this to show you our ads on their services (retargeting), to measure which ads led to a sign-up or a purchase, and to find similar audiences. We may also send a platform the hashed email address of people who signed up, so that it can match them to its own users for measurement and audiences; the platform cannot read the address itself. Some of this is sent from our server rather than your browser (conversion APIs).

Sharing your browsing activity with these platforms so they can show you ads elsewhere counts as “sharing” personal information for cross-context behavioural advertising under the California Consumer Privacy Act and as “targeted advertising” under other state laws. You can opt out of it here. There is no cookie banner: the tags are on by default, and this page is where you turn them off. Your choice applies to this browser and is remembered:

Analytics and advertising tags are not active on this install.

We also honour the Global Privacy Control signal: when your browser sends it, we treat it as this opt-out and nothing about you goes to the analytics or advertising platforms. Each platform's own settings (links in the table) let you turn off personalised ads on that platform for every website, and the industry opt-out pages at optout.aboutads.info and optout.networkadvertising.org cover many advertisers at once. Google's opt-out add-on at tools.google.com/dlpage/gaoptout disables Google Analytics in your browser. Opting out does not stop our ads from appearing; it stops them from being chosen based on your visit here.

Who we share it with

The service providers that run parts of AnswerList for us, each for the purpose listed and for nothing else, and the advertising platforms above as described.

Prompts, brand facts and collected answers are sent to Anthropic for analysis and drafting; under our agreement they are not used to train models. Beyond these providers and platforms we disclose personal information only when the law requires it, to protect the service and its users, or as part of a sale or merger of the business, in which case this policy continues to apply to the data.

How long we keep it

Account and brand data: as long as your account exists, then deleted within 30 days of a deletion request. Collected answers: as long as the brand exists; the free report and its answers are deleted after 90 days. Payment records: as long as tax law requires. Analytics: 14 months. Advertising platforms keep event data under their own terms, typically up to two years; audiences built from hashed email addresses are removed when you delete your account. Logs: 30 days.

Your privacy rights

You can ask us what personal information we hold about you, have it corrected, receive a copy in a portable format, or have it deleted. Under the privacy laws of California, Virginia, Colorado, Connecticut, Texas, Oregon and other US states you also have the right to opt out of the sale or sharing of your personal information, of targeted advertising, and of profiling in decisions with legal or similar effects (we make none), and the right not to be treated differently for using any of these rights. We do not sell personal information; the sharing we do is with the advertising platforms above, and the switch on this page and the Global Privacy Control signal are how you opt out of it.

To make a request, use one of these links. We answer within 45 days. We may ask you to confirm the email address on the account so that nobody else can act on your data, and an authorized agent may write on your behalf with your written permission. If we decline a request, we say why, and you can ask us to reconsider by replying to that mail.

• Request a copy of my data, correct it, or delete my account (opens an email to [email protected] with the subject “Privacy request”)
• Do not sell or share my personal information / opt out of targeted advertising (the switch above)
• Ask a privacy question through the contact form

Most account data you can also see, change and export in the app yourself. Visitors outside the United States have the same rights and the same opt-out.

Children

AnswerList is a business tool and is not directed at anyone under 16. We do not knowingly collect personal information from children and do not knowingly share it with advertising platforms; if you believe a child has given us data, write to [email protected] and we will delete it.

Security

Data is encrypted in transit; passwords are hashed; connected credentials are encrypted at rest; backups are kept for 14 days. Our servers are in Germany.

Changes

We will post changes here and, for material changes, notify you by email. This page lists every advertising platform we use, so a new platform means an update here first.

Contact

Silverline Brands LLC, 30 N Gould St STE, Sheridan, WY 82801, USA. [email protected]